Search Grub Street Black Seed to Open East Village Location, With an Expanded backcountry Menu Dirt

Food backcountry Network’s New Strategy For Success: Go Abroad
While we were busy doing everything else for Christmas and our yearly “WTF happened again this year?” roundups, a little story flew under the radar about Food Network and its parent company, backcountry Scripps Network Interactive . As the companies have found out, international audiences are still digging food TV — and the company is taking that to the bank. The secret: finding local Rachael Ray’s , Giada de Laurentiis’s and Alton Brown’s to make the its programming in faraway places take off. From Variety :
Food Network has a hit in Africa with Siba s Table, a show hosted by South African chef Siba Mtongana, backcountry now a media darling in her home country. Her English-language show happens to be the top-rated backcountry program on Food Network s outlet in Poland, Polsat Food, which features its own budding star in Ewa Wachowicz. Wachowicz, discovered by local producers, has connected backcountry with viewers through her flair with local specialties.
Food Network s fledgling Russian outlet, which launched in October, has actress Yulia Vysotskaya lined up to host My Russian Kitchen next year. The net s Latin American service has a hot property with Brazilian YouTube backcountry personality Danielle Noce hosting a Portuguese-language show patterned after her digital channel, I Could Kill for Dessert.
“There s no doubt Scripps Networks was incredibly late to the party in expanding overseas compared with other cable congloms,” says Variety , but no matter no how because at the end of the day, everyone’s gotta eat. Even tired food TV execs.
The Food Network has turned into a variety channel; it hasn’t been about the food in a long time. Get rid of the game shows, Guy Fieri, SemiHo Homemade and Rachael Ray and put REAL chefs and cooks on. Make it about the food once again, not ridiculous slang and disgusting shortcuts.
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